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DirectSalesHelpers.com - Helping Women Succeed in Direct Sales

© Anita DeFrank
MommysHelperOnline.com
All Rights Reserved
2007

<<< Back to Direct Sales Company Directory


Hermosa Sterling

===========================================
Julie DeJonge
President Marketing
Phone: 616 498 8241
Website: www.HermosaSterling.com
Email: sales@hermosasterling.com
===========================================

Business Description:
Hermosa Sterling is structured differently as a company with our "downlines" than most other home show / direct sales companies. We do not have the common "pyramid" type of structure that most of these other companies have - paying multiple levels of "downline commission". Hermosa Sterling pays commission only on those that you would directly recruit. You may sign up multiple people and collect commission on these women, but you would not receive commissions on their "downlines" that they would sign up.

When we originally structured the company, we found that by having to pay multiple - level downline commissions (or a pyramid type of structure), we would have had to drastically raise the prices of our jewelry to cover these costs. Our goal at Hermosa Sterling is to minimally mark up the jewelry in fairness to our customers!

How long have you been with this company?
Hermosa Sterling was initiated in 2004, however we just entered the "direct sales" market late 2006.

What are the sales quotas?
No sales quotas - however to maintain "active status" with Hermosa Sterling, you would need to hold ONE qualified show ($200) every 4 months - which is so easy to do! "Active Status" just assures you the ability to purchase with Hermosa Sterling when we offer jewelry to our sales reps at discounts of 50%. Hermosa Sterling always offers "new arrival" jewelry to our sales reps at a 50% discount (for a limited time). If you are "inactive" - you may still purchase "new arrival" jewelry, but only at the 25% sales rep discount. We do NOT have a yearly renewal fee.

How do I start with this company?
Email us at: sales@hermosasterling.com OR, call me personally (616)498-8241. I would be most happy to answer any questions you may have!

Please note that in addition to the 2 Jewelry kits offered, we are now offering women the opportunity to sell Hermosa Sterling without the purchase of any jewelry! It seemed crazy to not offer this option should someone like to "try" selling HS; or for women that just do not have the extra money to purchase a "jewelry kit" up front. The purchase of "business supplies", for $89.00 will still be required (catalogs, order forms, etc..) as these are essential to sell HS, however this nominal cost can be earned back in just one show! The incentive to purchasing a "Kit" (either #1 or #2) is the added discount offered up front (35% - 50%). I personally tell all of our reps to invest the least possible. The object is to make money, not spend it!
Please contact me for further Kit information: Sales@hermosasterling.com.

With all of this said - should a rep decide NOT to purchase Kit #1 or Kit #2, but sign on by purchasing just the business supplies, she can still order jewelry at the normal 25% discount (if she chooses to order any jewelry at all). The sales rep has the option to sell HS w/o jewelry (hosting catalog shows) should she choose. She can still be the hostess, earn fast track, as well as earn sales rep commissions. All other HS policies would apply as they do for everyone else.

What are the shipping times?
Once an order is submitted to the company - the order is filled and shipped within 3-5 business days.

Does the company dropship?
Yes, we offer two shipping options:
1. $2.00 flat rate - jewelry is shipped to the hostess (UPS); the hostess delivers to the customer
2. $5.00 flat rate - jewelry is shipped directly to the customer (first class postal / delivery confirmation).

What is the commission structure?
We currently offer 25% commission - paid immediately. We do understand that other companies pay up to 30%, however many customers MAKING THE SWITCH to Hermosa Sterling as they are recognizing the great VALUE we offer them and their friends!

We offer a 3% "mentor" commission also for anyone you would personally recruit........please note however, multi-level compensation does not exist. Again, when we structured the company, we found that by supporting a typical MLM / pyramid type of structure - we would have had to drastically increase our prices - we did not want to do this.

How am I paid?
Checks are made out to the Independent Sales Representative - payment is immediate. Should you ever have a show that credit card payment exceeds cash / check payment, Hermosa Sterling will send a check to the Independent Sales Representative within 1-2 business days.

Are "company websites" available?
At this time we have a company website, but no personal websites for ISR's (Independent Sales Representatives). We are reluctant to post pictures and / or give out personal information concerning our ISR's. It is something that may change in the future and is currently in discussion.

Can I design my own website?
Yes - but we must approve the content first.

Where can I sell?
Anywhere in the US - however we ask you do not sell on ebay or ebay type of sites.

Does this company offer fundraisers?
We donate / support certain charities.
This past year, Hermosa Sterling donated to the American Cancer Society and the Cystic Fibrosis Foundation.

Our sales reps have the opportunity to host shows involving fund raising events - Hermosa Sterling has no specific affiliation with such personal events.

Are training tools available?
Hermosa Sterling offers bi-monthly phone conference calls (no charge to our reps). We offer a training manual and "mentor" support. I am personally always available - best times after hours at home. We will be working on a DVD in the coming year.

Am I required to hold home parties?
NO, you have the option of selling to individuals, doing catalog shows - whatever works best for you!

More Information:
Please assess your goals prior to signing up with us. Most of our sales reps sell Hermosa Sterling for a "supplemental income" (without having to work 40 hours / week).

We suggest you take your time and think about how direct sales would work for you. Show our catalog around to friends and family (who would be interested in hosting a show for you?). Remember, you do not need to have prior sales experience - the jewelry sells itself!

Please note that the information above is subject to change.
Always check with the consultant listed by using the form below for any changes.

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